From signal to salesOn demand

Turn social signals into pipeline

Turns people who engaged with LinkedIn posts (a competitor’s, a topic’s, or your own company page’s) into two company-level lists: companies for sales review and companies for nurture. It sends nothing and looks no one up.

Runs with
  • Post engagers export
  • LinkedIn Ads export
  • Website visitors export
  • Cornersight
  • DemandSense (optional)
You need
An export of post engagers from your social-engagement tool (company, domain or LinkedIn page, post, date), the Companies tab export from Campaign Manager and a website visits export by company, all for the last 30 days. Your ICP and your own company name. Optional: a CRM export. Or the engagers export plus the DemandSense MCP.
You get
A headline count, a ranked sales-review table and a nurture table with a one-line reason per company, the companies dropped for ICP or that couldn’t be matched, and questions about the ICP and the buying pages.

What you get

Two lists: sales review and nurture. With a one-line reason per company

  • The brief: Nine companies for sales review, eight for nurture, and three questions that move the lists
  • The sales-review list: ICP fits with a social signal plus a site visit or High ad engagement, ranked
  • The nurture list: Everyone else who fits, with the reason they wait, and who was left out
  • The posts behind it: Which posts drew the engagement, and the people inside each sales company
  • How the files were joined: What matched across the exports, what didn’t, and what it couldn’t check

Get it

Paste one prompt. It sends nothing and looks no one up

Your exports
Load the Social Signals to Pipeline scenario from https://github.com/demandsense-labs/linkedin-ads-skills/tree/main/social-signals-to-pipeline and run it on the exports I’ve attached.
DemandSense
Load the Social Signals to Pipeline scenario from https://github.com/demandsense-labs/linkedin-ads-skills/tree/main/social-signals-to-pipeline and run it on my DemandSense workspace. Pull the data through the connector rather than asking me for exports.

Rather not paste it? Install it instead

Add it to Claude Code once and call it by name on any export

Claude Code
/plugin install linkedin-ads-skills --marketplace demandsense-labs/linkedin-ads-skills

Read the source on GitHub Skill folder on GitHub

How it runs

5 steps, in order. Each one applies a rule of the Standard, and stops the run when the data can’t carry it

  1. Pick the source

    Posts anywhere on LinkedIn, your company page, or both.

  2. Group by company

    The engagers, grouped by the company they work for.

  3. Add your own signals

    What each company did with you: website sessions, pricing or demo page views, ad engagement level.

  4. Keep the ICP fits

    Industries, size, named companies if you have them.

  5. Split the lists

    Sales review is ICP fit plus the organic signal plus a website visit or high ad engagement. Everyone else goes to nurture. Companies already in pipeline go to the deal owner.

The rules it applies

2 rules of the Standard. Each step above leans on one of them. Open a rule to see what it checks and why

Hi there, here is myskill

Run a check we don’t have? Put it in the Standard

Send a skill or a whole scenario as you run it today. We package it, test it with you and publish it under your name, with your company and links on every page it appears on

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