Who the budget reachesEvery 1 to 2 weeks

Company-level account routing

Shows which companies take most of the impressions, which are underserved, and which to prioritize or move into their own audience.

Runs with
  • LinkedIn Ads export
  • DemandSense (optional)
You need
LinkedIn Companies tab export. Or the DemandSense MCP.
You get
A coverage and engagement view per campaign and a list of recommendations the advertiser decides on.

What you get

Who takes your impressions. And what to do about each account

  • Where impressions go: The accounts taking a big share of impressions, each with an outcome
  • Your target accounts: Which listed accounts were reached, which are aware, and which are underserved
  • Who engages: ICP accounts rising, new or fading against the month before, with a route for each
  • Eight recommendations: Each checked on fit, list, campaign job and CRM, with the number to confirm next run

Get it

Paste one prompt. It reads your exports and changes nothing

Your exports
Load the Company-level account routing scenario from https://github.com/demandsense-labs/linkedin-ads-skills/tree/main/company-account-routing and run it on the exports I’ve attached.
DemandSense
Load the Company-level account routing scenario from https://github.com/demandsense-labs/linkedin-ads-skills/tree/main/company-account-routing and run it on my DemandSense workspace. Pull the data through the connector rather than asking me for exports.

Rather not paste it? Install it instead

Add it to Claude Code once and call it by name on any export

Claude Code
/plugin install linkedin-ads-skills --marketplace demandsense-labs/linkedin-ads-skills

Read the source on GitHub Skill folder on GitHub

How it runs

5 steps, in order. Each one applies a rule of the Standard, and stops the run when the data can’t carry it

  1. Coverage

    Which companies get most of the impressions, which are underserved, and whether the campaign reaches the companies it meant to target.

  2. Engagement

    Which companies engage, which don't, and how that changes over time. Flag accounts for retargeting or sales outreach.

  3. Spend check

    Is the campaign spending on existing customers, closed-lost or open-deal accounts?

  4. Recommend

    Dynamic exclusion audiences, dedicated campaigns for some accounts, or more segmentation.

  5. Review before any change

    Check every recommendation against the ICP, account priorities and strategy. Nothing is excluded automatically.

Hi there, here is myskill

Run a check we don’t have? Put it in the Standard

Send a skill or a whole scenario as you run it today. We package it, test it with you and publish it under your name, with your company and links on every page it appears on

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